USE CASE MEDIA COMPANIES

EMPOWER YOUR MARKETING TEAMS TO PROMOTE YOUR CONTENT

User Experience is boosting media companies revenues. Marketing teams have a big challenge to differentiate their offer by personalizing continuously the experience both per user and device

MAXIMIZE CONTENT VISIBILITY
TO GENERATE VALUE

enhance user experience

Boost user-engagement by choosing the design best fitted to your editorial needs

reduce churn

Offer the right content to the right user at the right time and on the right device

increase revenues

Boost your clients’ ARPU to generate more revenues from advertising

Key FEATURE use case:
DYNAMIC EDITING

organize

Create manual and dynamic rails to promote content from live, VOD, replay, and deep link

promote

Highlight content for individual user-segments and mesure your layout strategy with "A/B testing" capabilities

design

Flexible design modes give your content the best accessibility

target

Select your audiences based on geography and target devices. Activate our recommendation engine

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“The dexterity and responsiveness of the Content Animation feature by Alpha Networks makes it easier and faster to interact with subscribers, by allowing them to choose the content that suits them while delivering it with a pleasant and ergonomic design”.

Bertrand Schontz, Director of distribution and operations for the French-speaking territories, Israel & Africa at WarnerMedia Networks.

WHAT WE DO FOR
MEDIA COMPANIES

Grêmio Play is the new multi-device OTT platform relying on Container Media solution & powered by Alpha Networks’ BEE

Alpha Networks manages content publication & editorialisation, as well as the development of the front-end apps for WarnerMedia

NextInteractive

Next Interactive, a leading thematic channel provider in France, wanted a common back-office to publish content on OTT and operator STBs

THE FOCUS

How editorialisation & personalisation of the UI ensures customer retention

DO YOU NEED TO LAUNCH YOUR TV SERVICE FAST?