THEMA TURNS B2C WITH NEW MULTI-SCREEN OFFERING TARGETING ITALY

BQ AFRICAIN THEMA LOGO
AN INNOVATIVE OTT FOR A NEW MARKET​

Thema, a subsidiary of Canal+ International, is a leading channel distributor worldwide. In December 2020, they launched lebouquetafricain.tv, a new OTT solution targeting the African communities in Italy.

CUSTOMER CHALLENGES
  • Extend the offer of Le Bouquet Africain from operators’ STBs only to OTT
  • Deliver an immersive multi-screen experience to subscribers
  • Flexible business models and data to understand subscribers’ consumption habits
our offering
  • Bee cloud video platform by Alpha Networks including Live, EPG, VOD and Billing modules
  • Content animation feature to editorialise content on the UI
  • Standard apps by Gecko matching Thema’s identity 
 

I am very proud of this launch, which is fully in line with the strategic orientation undertaken by THEMA on the digital field. This new OTT service powered by Alpha Networks’ beemix platform is a first step forward in the development of B2C solutions and its launch leads the way for new ones.

Sylvie Michel

DEPUTY CEO, THEMA

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